Generative Engine Optimisation Secrets For Agencies: Is Google On The Same Page As ChatGPT
Here we look at Google’s “Think With Google” Agency AI guide and compare it to what we find ChatGPT is saying about how AI consulting Agencies can best help their clients appear in both AI Search Results and Answer Engines like ChatGPT. Chapter 1: The value of AI | Chapter 2: Multiply expertise | Chapter […]
Revealed: AI Target Signals Driving Google’s New Search Results
What are AI Target Signals? Signals you will have read about include these, which help AI systems “understand” and prioritise your content. Trust & Authority: E-E-A-T factors (Experience, Expertise, Authoritativeness, Trustworthiness). Citations from trusted sources, author profiles, and external backlinks. User Interaction Signals: dwell time, click-through rate (CTR), and pogo-sticking. Content Quality Signals: Clarity, structure, originality […]
Surviving Google’s AI Overviews: The Local SEO Comeback
AI Overviews Are Stealing Your SEO Traffic — Here’s What You Can Win Back AI Summary Google’s AI Overviews are significantly reducing SEO traffic, with click-through rates dropping by 30–70% for some queries. “How-to” blog posts are hit hardest, while product and service pages see smaller declines. Local SEO searches such as “plumber near me” […]